Tuesday, March 29, 2011

Chp. 18 Sales Promotion and Personal Selling

H&M has a sales promotion that has been effective for the company and beneficial for the loyal and new customers. H&M gives each customer discount cards off their next purchase for five dollars. It usually shows the date It'll start and end. I know this technique works because I didn't know about the discount cards until a friend of mine showed me a bunch she had. At first it was given to those that spent fifty dollars or more but now because we are customer friendly and want to keep them coming back,  we give to all that make a purchase at H&M. There are other discount cards that customers can receive of 15% to 25%. If  a customer has enough discount cards, they will be saving a lot!


RED CARD WILL MAKE YOU FEEL GOOD!
Chp. 18 Sales Promotion and Personal Selling

2 comments:

  1. I have a question when it comes to this card? when will it come to London, everyone told me that it will come in December of 2016, it is near fed and it never came

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